Our Core Science

Explore the science behind our products.

Your source for information about NAD+, sirtuins, and other important topics in science.

What is NAD+ and Why Is it Important?

NAD+ is essential to the creation of energy in the body and the regulation of pivotal cellular processes. Here’s why it’s so important, how it was discovered, and how you can get more of it.

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What Is Your Biological Age? And Why Does It Matter?

How fast have you been aging? Let us explain.

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What Is Nicotinamide Riboside?

This form of Vitamin B could be the key to restoring NAD+ levels — here’s why.

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How the Body Makes and Maintains NAD+

Your body acts like an efficient factory to keep the coenzyme NAD+ active throughout your life. Here’s how it works and how you can help the body make more NAD+.

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What is Pterostilbene?

This potent polyphenol is promising in scientific research because of its molecular structure and bioavailability. But it might be able to do more than we even know.

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The Science of Sirtuins, “Guardians of the Genome”

Sirtuins help regulate your cellular health. Here’s what you need to know about how they work, what they can do for your body, and why they rely on NAD+ to function.

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8 Reasons Why NAD+ Should Be On Your Radar

If you zoom in on your body’s most fundamental activity, you’d see cells and molecules hard at work. You might be surprised to learn that some of the most vital players at work are ones you’ve never heard of.

A Guide to Dietary Supplements

The legislation that governs dietary supplements is called DSHEA, and it enumerates nine different categories. This guide explains what they are and what they mean.

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NMN and NR: How These NAD+ Precursors Measure Up

NR is a highly efficient precursor to NAD+, but its cousin molecule NMN is raising eyebrows as the new kid on the block.

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The Benefits of Vitamin B3

You’ve heard of this vitamin, and you’ve maybe even taken it, but do you really know what it does? Or where it comes from? Here’s what you need to know.

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What’s the Difference Between NAD+ and NADH?

These two forms of nicotinamide adenine dinucleotide are not exactly the same thing, but they’re chemically similar. It’s complicated. We'll explain.

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5 NAD+ Precursors You Need to Know

These molecules become NAD+ over a series of chemical transformations. Here’s what you need to know about each one.

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How to Read a Supplement Label

Why does the label say “Supplement Facts” rather than “Nutrition Facts”? And who decides your recommended daily value of vitamins and minerals, anyway? This primer explains.

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